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FASHION Fashion P oinpsOUprchard Rd

RISING
High profile mall opening gives young Indonesian designers visibility and sales in

the heart of Singapore’s shopping belt

HE Retno Marsudi and HE Nugurah Swajaya (4th & 2nd frm r) take time out to see the creations of the young RISING Fashion designers

Indonesian Foreign Minister, HE Retno generation, this kind of activity generates collaboration between the two countries
Marsudi took time off from a very busy greater hope of having better business rising.” The Ambassador also announced
schedule in Singapore for the ASEAN relations between Singapore and Indonesia.” that following this showcase, there will be
Foreign Ministers Summit to officially She thanked the management of The Paragon “RISING Merdeka” that will feature various
shopping centre and expressed the hope that aspects and potentials of Indonesia and finally
open RISING Fashion - a ‘pop-up’ store at
Singapore’s upmarket The Paragon shopping other malls here will consider providing such conclude with RISING Investment Day on 31
mall. During August it will feature the fashion spaces to showcase Indonesian creativity. She August 2018.
creations of 14 young Indonesian designers. also quipped,“To buy good quality design you
do not have to go far from Singapore, you Co-organiser, DFW Creative’s Managing
It will be on for a month and has the support just go to Indonesia.We have it all. Everything Director Charina Widjaja (pictured below)
of the Indonesian Creative Economy Agency you need in Singapore, you have a neighbour shared how her company had also helped put
or BEKRAF who brought the designers who can provide.” together the RISING 50 show at Galleries
into the heart of Singapore’s main fashion Lafeyette store in Jakarta last year.This year
shopping belt. The Foreign Minister said she RISING Fashion follows an initiative DFW helped to create opportunities for the
had explained to HE Ambassador Ngurah launched last year by the Indonesian young Indonesian designers to penetrate the
Swajaya that even with a packed schedule of Embassy in Singapore when it organised Singaporean
about 40 meetings spread over three and a a RISING Fashion showcase in Jakarta of market
half days, she felt,“It is very important for both Indonesian and Singaporean designers through
me to be here for many reasons. RISING together with the Textile and Fashion this “pop
Fashion is not only important for Indonesia Federation Singapore (Taff), DFW Creative up” store

but also for Singapore. Firstly it showcases and Galeries Lafayette, Jakarta. concept

our friendship. Friendship is not only G-to-G in the up

(government-to-government) but through Ambassador Swajaya in his opening address market
RISING Fashion it showcases friendships said,“I am sure you will feel just as awed as Paragon mall

from designer-to-designer, business-to- I was looking at the beautiful creations of which is in
business. As the friendship involves talented these talented Indonesian designers. RISING, the heart
designers showcasing the rich culture an acronym which combines RI (Republic
of Indonesia and creativity of our young of Indonesia) and Singapore (SING), is a of Orchard

Road. She
commitment of our two leaders to keep the said,“In

2 6 Opportunity Indonesia 2018